Visual identity and branding system for Antiestatico, a dynamic network uniting artists from various disciplines. With a base in Madrid and offices in Lisbon, Bogotá, Buenos Aires, and Mexico City, Antiestatico embraces a broad spectrum of creativity. Our mission was to harmonize this diverse visual landscape into a cohesive identity that does not overshadow the individual creativity of each talent. We approached the brand with simplicity and synthesis to create a solid foundation for improvisation and intervention. The design is clear and timeless yet new and cryptic, aimed at making a significant impact within the production industry. This project included the strategic approach, conceptual development, brand identity, typographic choices, graphic resource exploration, and digital ecosystem pieces.